Market Synopsis
The data analysts at Market Research Future Reports (MRFR) have thoroughly studied the global market for strategic event management software and have predicted that the global market will value approximately USD 14.56 billion by the end of 2025. The global market is estimated to record a CAGR of 11.68% during the review period from 2019 to 2025. The growing number of management applications in smartphones is estimated to influence the global Strategic event management software market 2020. The increasing ownership of smartphones is likely to augment the market. As per the study by MRFR, more than 2 billion people use smartphones for their personal and professional use. Moreover, technological advancement is playing a crucial role in expanding the market. Moreover, easy affordability of smartphones, high accessibility, and excess social media is users routine life is playing a pivotal role is actuating the market.
However, lack of awareness in developing countries is likely to hinder the market size. Moreover, the lack of technological expertise and the increasing cyber-threats is likely to affect the privacy and security of the data. These factors are likely to affect the growth of the global market in the forthcoming period. On the other hand, the outbreak of COVID-19 is projected to bring a slight impact on the global market size. Various regions have been influenced due to the spread of coronavirus. The data experts at MRFR are analyzing the aftermath of COVID-19. We will provide an impact analysis report on COVID-19.
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Market Segmentation
The global market for strategic event management software can be segmented on the basis of application, software type, deployment, and region.
On the basis of application, the global market for event management can be segmented into education, government, corporate, association, others.
On the basis of software type, the global market for event management can be segmented into event, registration, analytics software, event marketing, venue sourcing, on-site technology, and others
On the basis of deployment, the global market for event management can be segmented into on-premise and cloud.
On the basis of region, the global market for event management can be segmented into North America, Europe, Asia-Pacific, and the Middle East & Africa.
Regional Analysis
The data analysts at MRFR have thoroughly studied North America, Europe, Asia-Pacific, and the Middle East & Africa. The reports reveal that the global market is estimated to expand significantly during the forecast period. As per the analysis, North America is likely to experience a high growth rate during the forecast period. The region consists of established players who provide an upper hand to the region. Moreover, the increasing need of technically developed methods is another factor leading to market expansion.
Europe is likely to show significant growth during the forecast period. Countries like Germany, UK, Spain, France, Italy, and Sweden are the revenue-generating countries in the region.
On the other hand, APAC is estimated to show a slow growth during the forecast period. Owing to the lack of technological knowledge and advantages of strategic event management softwares, the region is likely to expand at a slow pace.
However, market dynamics are likely to change significantly during the review period. Several regions have been affected due to the spread of COVID-19. We will provide the aftermath COVID-19 report on the impact analysis of the market.
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Key Players
The established competitors of the global Strategic event management software market are Active network LLC, Centium Software, Cvent, Inc., etouches, Eventbrite, Ungerboeck Software International, Bizzabo, Certain Inc., The Pulse Network, Webconnex, and a few more.
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